FIELD MARKETING

Field marketing is our flagship service – it’s where we started and is still the core of what we do. As such, we offer a comprehensive range of services to meet our client’s needs.

Whether you need tactical support for your promotions or longer-term solutions for brand awareness, we have the capability to deliver a cost-effective solution.

If you’ve a need for a field marketing presence then contact us and we’ll get back to you with recommended solutions based on years of practical experience. We believe that our success is based on yours, and it’s our commitment to that goal which sets us apart.

Our merchandisers are multi-skilled and highly experienced in executing a variety of activities in stores

Product Launches & Legal Compliance

Locating and setting up new or promoted stock lines. And are certificates up to date? Is correct signage being used? We show you exactly what’s in place via online galleries

Service Visits

Regular visibility to ensure standards are maintained

Store Training & Brand Awareness

Ensure you get your message across at the right time

POS Placement

Achieve greater compliance, let us ‘walk in’ new POS for placement on displays and fixtures

Range Implementation & Seasonal Displays

Locating and setting up new or promoted stock lines. Plus walk-in and set up of new display units, locate and fill with your brand

Promotion Compliance

Ensuring your brand is displayed and available as you expected

Fixture Audits

We know fixtures often change, we’ll keep you informed across the UK

Returns Processing

We can process the stock you need back

Stock Availability

We can bypass central retailer stock systems to check stock and order levels at store

REPORTING & TECHNOLOGY

We understand that accurate information is essential to the return on your investment.

That’s why we have a full range of reports for all our customers, including real-time reporting that’s driven by data capture from the hand-held devices used by all our colleagues. Having the data is one thing; useful and timely information is another.

Find out more
Reporting and Technology

98% customer satisfaction

We’re proud to say we consistently deliver on our KPIs

Case Studies

“With What’s In Store, Instore have created a really innovative app for stores. It enables retailers to engage closely with the quality of their magazine category display. What’s In Store technology is also a great way for us to demonstrate to our publishers the effectiveness of their promotional activity.”

“We at H. Bauer have been publishing puzzle magazines for the past 25 years. Most recently with increasing pressure on space at retail, in fixture units have become a key part of our trading agreements and these units need to be walked in and merchandised in fixture to ensure they actually get placed correctly. We have been carrying out this activity across a number of merchandisers and retailers over the past 7 years. We recently asked Instore to carry out this work for us in a number of Tesco stores and were thrilled with the results. We saw a compliance level of 99% which is by far and away the most successful campaign I have ever been a part of. To date we would normally consider 80% compliance levels to be good so we were delighted with 99%! From start to finish Instore made the whole process of managing this activity on our behalf stress free, I really did feel that they had understood our goal and were striving to achieve it for us. When I have used other providers in the past this has not been the case. It made a nice change to not be constantly worried or feeling the need to keep calling to check on the progress, so I would like to thank the team at Instore for this. I will definitely be using Instore merchandising in the future and will be recommending them to all my colleagues within the Bauer Group and the wider magazine industry.“

“Instore are new to the supply chain auditing sector. We were impressed with some other workstreams they were doing for us within Sainsbury’s which is why we started working with them on the Good Faith Receiving (GFR) project. Their work has been to a very high standard and their responses to requests and challenges have always been very positive and delivered in a timely manner.”

Drawing on years of experience we can offer campaign advice and supply competitive quotes. Whatever your enquiry you’re guaranteed a quick and professional response.