Field marketing is our flagship service – it’s where we started and is still the core of what we do. As such, we offer a comprehensive range of services to meet our client’s needs.

Whether you need tactical support for your promotions or longer-term solutions for brand awareness, we have the capability to deliver a cost-effective solution.

If you’ve a need for a field marketing presence then contact us and we’ll get back to you with recommended solutions based on years of practical experience. We believe that our success is based on yours, and it’s our commitment to that goal which sets us apart.

field merchandiser

Our Field Marketing team is here for you when you need them. If you’re looking for a team to help offer tactical support for your upcoming promotions or a long-term solution for brand awareness, then our Field Marketing service can offer cost-effective solutions for your business. If you have a requirement for a field marketing presence, then contact us and we’ll get back to you with recommended solutions based on years of practical experience.

Rachael Stewart

National Account Manager Email Rachael

Our merchandisers are multi-skilled and highly experienced in executing a variety of activities in stores

product launches

Product Launches & Legal Compliance

Locating and setting up new or promoted stock lines. And are certificates up to date? Is correct signage being used? We show you exactly what’s in place via online galleries

service visits

Service Visits

Regular visibility to ensure standards are maintained

store training and brand awareness

Store Training & Brand Awareness

Ensure you get your message across at the right time

POS placement

POS Placement

Achieve greater compliance, let us ‘walk in’ new POS for placement on displays and fixtures

seasonal displays

Range Implementation & Seasonal Displays

Locating and setting up new or promoted stock lines. Plus walk-in and set up of new display units, locate and fill with your brand


Promotion Compliance

Ensuring your brand is displayed and available as you expected

fixture audits

Fixture Audits

We know fixtures often change, we’ll keep you informed across the UK

returns process

Returns Processing

We can process the stock you need back

stock availability

Stock Availability

We can bypass central retailer stock systems to check stock and order levels at store


We understand that accurate information is essential to the return on your investment.

That’s why we have a full range of reports for all our customers, including real-time reporting that’s driven by data capture from the hand-held devices used by all our colleagues. Having the data is one thing; useful and timely information is another.

Find out more
Using Reporting and Technology For Effective Field Sales

98% customer satisfaction

We’re proud to say we consistently deliver on our KPIs

Case Studies

We have worked with Instore for a number of years and the service level that they provide is extremely high. We are so pleased that they have now taken sole responsibility of our merchandising needs as this will now allow us to improve on our operation efficiencies and ways of working.

“Instore have provided us with best in class service over the last 3 years in Sainsbury’s. They have worked flexibly supported our key collections whilst showcasing their expertise in the category. The approach they deploy in store gives us the confidence that our products are represented to a high level and the live reporting demonstrates this every time… professional and results driven which is why we choose them”

“Classic Sign and Design have used a number of merchandising companies to install our sticker range into a large number of discount retailers and garden centres in the UK. Instore stand out from the rest as a breath of fresh air , they react rapidly to our requirements . Present the results and problems rapidly , often in real time while the merchandiser is still in store . I could go on but can sum it up by saying they are a pleasure to deal with and our search for the perfect merchandising company is over.”

“We’ve been working with Instore over the last 6 months to grow our sales and drive awareness of the Carabao brand across various retailers. Both of which we have achieved and will continue to do so ongoing. Instore have been hugely supportive and have offered significant insight into the independent retailer arena – the team are flexible, professional and hugely energised to ensure we are reactive in the FMCG shopping environment. Considering the size of the overall business the one to one service is exceptional, really makes you feel part of the Smiths family. We couldn’t ask for more!”

“We’ve worked closely with Instore across a number of retailers for a number of years. Most recently Sainsbury’s, and Instore have been one of the driving forces of our promotional success in store – print, production and placement of POS and product of our key activity has been delivered to the highest of standards. They know the retailer, they are experts in the category and they strive for great results. Above that the team are committed, professional and open always to a challenge or new idea. We will continue to support this unique business.”

“We at H. Bauer have been publishing puzzle magazines for the past 25 years. Most recently with increasing pressure on space at retail, in fixture units have become a key part of our trading agreements and these units need to be walked in and merchandised in fixture to ensure they actually get placed correctly. We have been carrying out this activity across a number of merchandisers and retailers over the past 7 years. We recently asked Instore to carry out this work for us in a number of Tesco stores and were thrilled with the results. We saw a compliance level of 99% which is by far and away the most successful campaign I have ever been a part of. To date we would normally consider 80% compliance levels to be good so we were delighted with 99%! From start to finish Instore made the whole process of managing this activity on our behalf stress free, I really did feel that they had understood our goal and were striving to achieve it for us. When I have used other providers in the past this has not been the case. It made a nice change to not be constantly worried or feeling the need to keep calling to check on the progress, so I would like to thank the team at Instore for this. I will definitely be using Instore merchandising in the future and will be recommending them to all my colleagues within the Bauer Group and the wider magazine industry.“

“Instore are new to the supply chain auditing sector. We were impressed with some other workstreams they were doing for us within Sainsbury’s which is why we started working with them on the Good Faith Receiving (GFR) project. Their work has been to a very high standard and their responses to requests and challenges have always been very positive and delivered in a timely manner.”

Drawing on years of experience we can offer campaign advice and supply competitive quotes. Whatever your enquiry you’re guaranteed a quick and professional response.